Business Updates (India)

Godrej Logo gets a new look

• The signature of Ardeshir Godrej, the founder of Godrej Group, was the logo of the Godrej Brand which is 110 year old.

• The signature which was red in color will now comprise of three different colors maroon, blue and green.

• The new logo will make the brand more contemporary and will be more appealing feels Adi Godrej, Chairman of Godrej Group. .

• Interbrand, a UK based brand consultant, has designed this new logo.

• The move has cost the company Rs 4 crore.

• For the fiscal year 2007 Godrej Group had a turnover of Rs 8800 crore. 

          

Business of Gold

• Tanishq: Jewelry business group promoted by TATA group.

• Tanishq: It was started in 1995.

• Is present in 61 cities and has 103 outlets in India.

• Tanishq designed about 400 jewelry pieces for the movie Jodhaa-Akbar.

• In India only 4 %( Rs 4000 crore) of jewelry business is organized.

• Tanishq has a market share of about 50% in the organized sector in India. 




Business of Books

• Landmark book store sold to Tata promoted retail chain Trent. 

• Landmark was established in 1987 in Chennai. 

• In Bangalore, Gurgaon, Mumbai, Lucknow, Pune and Vadodara Landmark has a single store whereas in Chennai it has 3 stores. 

• The area of the store ranges from 12,000 square feet to 45,000 square feet. 

• Apart from books these stores also contains music albums, stationary, gifts and greeting cards. 



  

Tags: godrej, tata, tanishq, trent, landmark

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